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- iOS 14 Is Apple CEO Tim Cooks big fat kiss to Facebook, Twitter, Pinterest, Google, Snap, Reddit and other major platforms
- Rohan Subhash
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- January 20, 2023
Even if Facebook’s efforts to roll it back are fully or partially successful, it’s likely if not assured that these changes will roll out in the meantime. You are not alone if you are having trouble sleeping, as every night millions of people toss and turn longing for a better night’s rest. The best sleep-tracking apps tlayuda pronunciation can help you relax, meditate, and start dreaming quicker. “Users should know when their data is being collected and shared across other apps and websites – and they should have the choice to allow that or not,” an Apple spokesperson said. The Apple iOS 14 software update allows users to opt-out from being tracked.
Facebook, Google, and other platforms might emerge from this, as Mark Zuckerberg says, stronger than ever. If I can get the right ad in front of you for the product that you need today, chance are I’ll get the click. And even if people say yes, you need dual opt-in to make IDFA work.
I have no business relationship with any company whose stock is mentioned in this article. So now on top of all these other challenges, Google has decided to grind them under their heel a bit with these latest Android privacy changes. It is not nearly as big a deal as Apple’s shift, but it is just another challenge to keeping their data machine accelerating. Android 12 and iOS 14 have both been available since early fall 2020. Google may not hit 80% adoption on Android 12+ for quite some time, given that 31% of devices are still using an Android version from 2017 or before. Less data means less effective ads now, but also, it means in the future, that AI won’t be as smart as it otherwise would have been.
My problem with it as a security and privacy professional is that the agreement must be explicit and today it’s not. The reason that isn’t a definitive statement is because there are a lot of other ways that an apps track users. With Facebook, you’ve logged into the app and everything that you do in those apps would fall under “tracking”.
These requests, however, are not focused on Apple’s own editorial guidelines, which prohibit content that Apple itself chooses not to host. Apple has been spotted testing tags in the App Store that will help guide users to more precise search results. The test, first reported by MacRumors, had users encounter tags at the top of App Store search results when searching for popular terms like “photos” or “wallpaper,” that could help narrow results. Some users were running the iOS 14.5 beta when they saw tags, but others were not. This week we’re looking into the upcoming Apple lawsuit with Epic Games over App Store fees, the soon-to-launch game changer that is App Tracking Transparency and Facebook’s latest attempt to take on Clubhouse, among other things. Apps aren’t just a way to pass idle hours — they’re also a big business.
Founded in 1993 by brothers Tom and David Gardner, The Motley Fool helps millions of people attain financial freedom through our website, podcasts, books, newspaper column, radio show, and premium investing services. Sign Up NowGet this delivered to your inbox, and more info about our products and services. Zuckerberg on Thursday said that already Facebook has 1 million active shops on its services and 250 million people using shops actively.
🤝 Saving and investing app Acorns acquired AI-powered startup Pillar, which helps people manage their student loan debt. Pillar launched in 2019 with $5.5 million in seed funding led by Kleiner Perkins and grew its business to manage over $500 million worth of student loan debt across 15,000 borrowers. Acorns will add Pillar to one of its monthly subscription plans in time. Tim Cook talked about the banned right-wing app Parler in a wide-ranging interview on The NYT’s “Sway” podcast. He made a straightforward case as to why the app needed to be removed, but also said he hoped they’d try to return.
That means developers can now publish apps for navigation, parking and charging to Google Play without needing to sign up for a beta program. The new Google Play Store design arrives, killing off the hamburger menu for good. An in-app message tells you that those menu items have been moved to your profile icon, which, when tapped, brings up a condensed menu. Some have complained the changes are making menu items and options harder to find.
But even if users opt-out of location history, Google is still tracking their location through apps. Most users have granted Maps and Weather location permissions, and every time they are used, even in the background, Google gets that location. To be clear, what we are talking about is the Apple ID For Advertisers, or IDFA, and the Google Ad ID, or GAID. In iOS, it is the only Apple-sanctioned way to track users across apps, and they will be expending a lot of effort in stamping out attempts to get around App Tracking Transparency.
That threat has been amorphous up until now, but it is finally beginning to take shape. Google is unable to exert the kind of control that Apple does over developers without locking up the system. So the second strategic purpose of this shift by Google is to advantage themselves over Facebook and other digital ad companies, at least on Android. The most important is the ad-targeting algorithm, but for Facebook, Instagram and YouTube, the engagement algorithm is almost as important. But it is another small, but significant dent in Facebook’s finely-tuned data machine.